Practice Plan Creative Director, Les Jones, urges practices to pay more attention to the way they describe their services.
Practice marketing
Google reviews – why they are important and how to get them
Zoe Close talks to business coach, Chris Barrow about the importance of Google reviews and gets some tips on how to encourage patients to write them.
Does your practice have a brand?
Spoiler alert – the answer to this question should always be ‘yes’. You might have answered it ‘no’ or ‘don’t know’, but even if this is the case – the answer is in fact ‘yes’. Every business, whether a dental practice, supermarket, opticians or independent bookstore, has a brand even if you don’t think it… Read More