Connie Hopper explores how your brand has the power to inspire patients and secure referrals… There are two points that are almost always put forward by practices when talking about their marketing: Most of our new patients come from referrals We’d like more referrals. What then becomes apparent is that, despite the fact that the… Read More
Patient experience
Getting down to business with…Jo Phillpot
Jo Phillpot celebrated her 30th anniversary of working in dentistry in 2019. During her 19 years working in both NHS and private practices she has been a dental nurse, oral health educator and practice manager. For the past decade she has been a Business Development Consultant at DPAS where she uses her expertise to support… Read More
Building your brand in your community
Emma Wilks explores ways to develop your practice’s brand and relationship within your local community and how this can boost your business… Most dental practices exist to serve their local community and generally attract patients from a catchment radius of about 0-15 miles. As such, the practice’s relationship with the local community will have a… Read More
The biggest lesson I learned while in practice
Leanne Rose shares her approach to creating memorable experiences for patients… ‘The patient is king’ is a lesson I learned early on in my dental career, particularly during my time as a Treatment Coordinator (TCO). I also know that, in the midst of day-to-day practice life, it is a lesson that’s easy to lose sight… Read More
Turn enquiries into appointments with three simple tips
Jo Phillpot shares simple techniques to transform every enquiry into a patient… Having new enquiries is great, but unless they turn into new, and paying, patients, they won’t actually have much impact on the growth of your practice. A front desk team that is skilled in converting these enquiries into booked appointments is a must… Read More
Getting down to business with Emma Wilks
Emma Wilks is a Business Development Consultant at DPAS and has over six years’ experience in dentistry, mainly supporting dental teams to become more efficient and grow their income. She is particularly passionate about building strong relationships with her customers and helping them find solutions to challenges. In this blog, Emma discusses the need to… Read More





