Jo Phillpot shares some tried-and-tested methods to achieve a full appointment book… Do you ever look ahead to the following week in the diary and feel disappointed about the amount of gaps you see? The good news is, you are not alone – most dentists will admit to doing the same. The bad news is,… Read More
Plan Management
Our marketing guide to make you stand out from the competition!
Dentistry is an increasingly competitive marketplace, but with a proactive, strategic and structured approach to marketing you can make sure your practice outshines the rest. As a standout practice you can attract new patients and increase treatment uptake. So, here are five simple tips to get your marketing on the right track… 1. Start at… Read More
How your own practice-branded patient plan can help you build your business
A distinctive, positive and consistent brand in your practice not only helps to attract new patients but also builds stronger bonds and loyalty with your existing patients. Yet, for many practices, brand remains a bit of a mystery and, as such, a part of the business that is left more to chance than design. Which… Read More
Your new best friend – your practice phone!
The front desk – a hive of activity and probably the busiest area in the practice. Other than treatment and treatment consultations (although these are known to happen in the reception area too!), everything else happens in and around the front desk. So, in amongst the chaos, picking up the phone to a prospective customer… Read More
Four tips to grow your plan membership
Do you want to increase the number of patients you have on your membership plan, but are finding it difficult to let them know the reasons why they should join it? Here, Jo Phillpot shares her top, tried and tested methods for growing your plan uptake. 1. Invest in your staff training Membership plans are a… Read More
Are your patients happy?
Have you ever considered this and, if not, why not? Let’s look at it this way. Have you ever stayed loyal to a business because you felt treated as someone special, or because they went over and above what you would have normally expected? If you have, you will know that it makes you feel… Read More



