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Marketing

Getting down to business with Connie Hopper

Connie Hopper | 29th November 2018 | Cost Savings, Financial Planning, Marketing, Patient experience, Patient needs, Practice Management, Practice planning, Teamwork

Connie Hopper has been a Business Development Consultant for DPAS for two years. With a background in marketing and a degree in business management she has the knowledge to help practices with their branding, marketing strategy and website, to help grow their patient numbers. Here, she shares her thoughts on how everything from formulating your… Read More

Two out of three IS bad!

Ian Eslick | 6th November 2018 | Marketing, Patient Journey, Practice Management, Teamwork

Two out of three is bad

Ian Eslick explains why your practice should be aiming for three out of three when it comes to your brand… The larger than life singer, Meatloaf once famously sang that ‘two out of three ain’t bad’. It’s a great song, but when it comes to the brand of your practice, I’m afraid I have to… Read More

How to create successful Facebook adverts

richard, laurajones | 25th September 2018 | Marketing

Successful Facebook adverts

With more than 2.2billion people* actively using Facebook on a monthly basis, it is fair to assume that many of your patients – and potential patients – will be using the platform. But did you know that you could potentially reach all of these people via Facebook – regardless of whether or not they currently… Read More

Facebook adverts – why you should be doing them

louisebone | 28th August 2018 | Marketing

Facebook ads

If your practice has a Facebook page – that’s great. And if you’re updating it regularly with engaging posts – even better! But are you also utilising the power of Facebook advertising as well? This is one element that many businesses are still shying away from, and yet it offers great opportunities to reach even… Read More

Five simple steps to holding a successful open day in your practice

Connie Hopper | 14th August 2018 | Marketing, Patient needs

Successful open day

Connie Hopper shares her advice on how to ensure you get the most out of your open day… Holding an open day in your practice can be a great way of engaging with potential new patients and strengthening relationships with existing ones. It can also boost the business’ bottom line by growing your patient list,… Read More

How DPAS supports our business growth

Ian Eslick | 7th August 2018 | Cost Savings, Marketing, Plan Management

How DPAS supports our business growth

Ian Eslick shares practice owner Charlie Fox’s experience of how building a strong practice brand and having a supportive relationship with his plan provider helped to grow his business… Charlie: ‘When I bought the practice it was branded to the plan provider that was already in place. There were several other practices affiliated to this… Read More

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