your dental plans
Louise Beddow seeks advice and clarity on the implications of the review into associates’ employment status… There have been several indicators recently that change could be afoot for associates in terms of their self-employed status. In the courts, Uber lost an appeal against a ruling that two of its drivers were ‘workers’ rather than self-employed,… Read More
Ian Eslick explains why your practice should be aiming for three out of three when it comes to your brand… The larger than life singer, Meatloaf once famously sang that ‘two out of three ain’t bad’. It’s a great song, but when it comes to the brand of your practice, I’m afraid I have to… Read More
Making the experience of visiting your practice the best it can be goes a long way when it comes to inspiring patient loyalty. Going the extra mile in creating an excellent patient journey can also help to win new business as happy patients will recommend you to others and, possibly with a little nudge, leave… Read More
Connie Hopper discusses how defining and expressing your practice’s personality can help you attract and retain patients… Dentistry is a crowded market place, where – at least from the patients’ perspective – everyone is offering basically the same service. This means it is even more important to make sure you are standing out and carving… Read More
Louise Beddow and Lisa Bainham discuss the changing nature of the practice manager role and the challenges they face today… The practice manager acts as a kind of ‘eye in the sky’ in the business, with oversight across all areas and ensuring things run smoothly to keep patients and staff happy. Often, on top of… Read More
With more than 2.2billion people* actively using Facebook on a monthly basis, it is fair to assume that many of your patients – and potential patients – will be using the platform. But did you know that you could potentially reach all of these people via Facebook – regardless of whether or not they currently… Read More
