A distinctive, positive and consistent brand in your practice not only helps to attract new patients but also builds stronger bonds and loyalty with your existing patients. Yet, for many practices, brand remains a bit of a mystery and, as such, a part of the business that is left more to chance than design. Which… Read More
Your new best friend – your practice phone!
The front desk – a hive of activity and probably the busiest area in the practice. Other than treatment and treatment consultations (although these are known to happen in the reception area too!), everything else happens in and around the front desk. So, in amongst the chaos, picking up the phone to a prospective customer… Read More
Four tips to grow your plan membership
Do you want to increase the number of patients you have on your membership plan, but are finding it difficult to let them know the reasons why they should join it? Here, Jo Phillpot shares her top, tried and tested methods for growing your plan uptake. 1. Invest in your staff training Membership plans are a… Read More
If you don’t ask, you won’t get!
I’m yet to come across one practice owner or manager that doesn’t want to keep their practice costs down. But, having the confidence to negotiate with your suppliers is something that many shy away from. With that in mind, ask yourself whether you think you’re getting value for money and the best deal possible from… Read More
Are your patients happy?
Have you ever considered this and, if not, why not? Let’s look at it this way. Have you ever stayed loyal to a business because you felt treated as someone special, or because they went over and above what you would have normally expected? If you have, you will know that it makes you feel… Read More
Infographic – How to cut down on sugar and give your oral health a boost!
Our infographic is the ideal guide to get your patients thinking about how much added sugar is hiding in their food and drink. It’s jam-packed with facts, figures and some tasty sugar swaps to help them cut down on the sweet stuff and start improving their oral health. Why not download the infographic and share it with… Read More



