Connie Hopper explores how you can make sure your practice’s branding is in the right place to make the best start to the new year… Once upon a time it was predicted that by 2020 we would have ape chauffeurs, teleportation would be possible and that C, X and Q would not be part of… Read More
The danger of making assumptions
Louise Beddow looks at how to make sure you’re providing the treatments your patients really want… Assumption can be both the cause and effect of miscommunication. And in your business, this can result in lost opportunities to meet your patients’ needs and missed chances to generate more income. I’m particularly talking about assuming that patients… Read More
Building rapport over the phone
Katrina Rees shares her advice on how to manage telephone enquiries and establish rapport from the get-go… Rapport is probably the most often used word when it comes to discussing how best to communicate with patients. Establishing rapport is central to building trust and creating strong bonds between you and your patients. And that relationship… Read More
How to manage mental illness in your team
Deborah Bell shares advice on how to manage if one of your team is struggling with their mental health… Anyone can develop mental ill health at any time in their life. And according to the charity Mind, around a quarter of people in the UK will experience a mental health issue each year. Mental health… Read More
Why your brand should be all about you…
Emma Wilks explores why your practice’s personality is vital to creating a standout brand that will help to grow your patient list… How does one dentist stand out from the other? It almost sounds like the beginning of a joke…but far from it, it is often at the crux of making sure you continue attracting… Read More
Nine steps to successfully introduce a membership plan
Louise Bone offers her advice on how to effectively implement a dental membership plan… There are many benefits of introducing a dental membership plan into your practice. To name just a few: increased patient loyalty, a regular and reliable income and a higher uptake in treatment plans. Everyone can introduce a plan into their practice,… Read More





